26 Best Freebies For Babies and Toddlers

Collection of baby freebies and samples
If you’ve ever stared at a $35 full-pack diaper and thought, “There’s no way,” — that’s a textbook parent moment right there. Baby gear in Canada can feel painfully expensive, even with just the bare essentials. The good news is that Canada is packed with generous and legit programs and brands offering baby freebies and goodies. We’ve rounded them up in this article, so you can start saving without hopping site to site.

Popular Baby Freebies You Can Get in Canada

Welcome Boxes / Baby Registry Boxes

Creating a baby registry isn’t just about getting organized. It’s also a chance to pick up free welcome kits packed with bottles, wipes, diapers, and other essentials. Some are so packed, you might feel like you’ve won the baby lottery. Here are places where you can score these baby welcome boxes:

Baby Birthday Freebies

Your child’s birthday is one of the annual milestones you’ll celebrate — and companies want to celebrate it with you.
  • Thrifty Foods — Free cake for your kid’s 1st birthday. Just present your child’s birth certificate and order the cake a day in advance.
  • Toys “R” Us — Special birthday offers for your kid when you join the club
  • Mastermind Toys — Surprise birthday gifts for your kids when you join their free loyalty program
  • Denny’s – Free birthday breakfast
  • Baskin Robbins — Get a birthday “Buy One, Get One” Coupon by joining their Birthday Club

Baby Diapers & Baby Wipes

Babies go through mountains of diapers, and finding free samples can ease the “another box already?!” feeling.
  • Huggies — Free box of little Snugglers Diapers and Natural Care Sensitive wipes when you register.
  • Pampers Club — Join to earn points and discount rewards for diapers and other products
  • Canadian Parent — Offers diapers and baby wipes coupons, and free samples from time to time when you join our rewards program.
And while you’re at it, check out our Diaper Sizing Guide to know what sizes best fit for your baby’s stage.

Vitamins & Health Products

A healthy start matters for you and your baby. Here are reliableoptions you can check out:
  • Sobeys Baby Be Healthy — Free prenatal vitamins and one-on-one consultation with a certified pharmacist
  • Canada Prenatal Nutrition Program (CPNP) — Nutrition and prenatal health counseling, including free vitamins
  • Hey, Milestone — Pregnancy sample box that includes pacifiers, breastmilk storage bags, nursing pads, a baby bottle, coupons, and more — just cover the cost of shipping

Baby Food

When it’s time to start solids, free baby food samples can help you test different flavors and textures without committing to full packs.
  • Nestle – Join the Start Well & Stay Well program to receive a free infant cereal trial pack.
  • Cerebelly — Earn points and enjoy big discounts on Cerebelly food pouches through joining their Smart Rewards program
  • Gerber — free gift and discount coupons with a minimum purchase
If you’re rather into food pouches, check out our list of Top Baby Food Pouches in Canada.

Infant Formula

Some parents use infant formula from day one, while others turn to it later due to supply issues, medical needs, or personal choice. Whatever the reason, formula feeding is a common and healthy option, and those starter packs can help stretch the budget in those early months.
  • Similac — Baby formula samples included in their welcome kit once you join the MySimilac Rewards program
  • Enfamil — Get free formula samples when you sign up for the Enfamil Family Beginnings program
  • Niuriss — Free full-sized can of Infant Formula on your first order when you join the Nest club.
  • Baby’s Only — Get infant formula or toddler drink sample completely free, just pay for shipping

Other Baby Product Samples

Everyday baby care items like lotions, shampoos, creams, and detergents might seem minor, but free samples can really help you figure out what works best for your baby’s skin. You can find them here.
  • Target — Welcome kit may include baby lotion, baby wash, and herbal supplements when you create a baby registry with them
  • London Drugs — Baby welcome package may include baby diaper cream, baby wash and shampoo, and other skincare items when you sign up to their newsletter
You can also get discount coupons for popular baby skincare brands like Live Clean, CeraVe, and Cetaphil through Canadian Parent giveaways.

Hand-Me-Downs

Babies grow quickly, and gear that was used for just a few months often ends up tucked away in storage. Luckily, many parents are more than happy to pass along free, gently used clothes, toys, and baby gear.
  • Visit websites where you can find free baby stuff and gear: Freecycle, Craigslist, Kijiji, and Facebook Marketplace. Simply use the filter “free” or check “free stuff” sections to find what’s being given away in your area.
  • Join local Facebook groups. Just for Kids Buy and Sell is one of the many Canadian buy-sell-swap groups where parents can get baby and kids’ items for free or at a low fee.
  • Join local swap events. Duran Place for Kids, for example, hosts events where you and your kid can trade toys and other items with other families in your area.
If you’re in that second group, Canadian Parent makes things easier. We round up trusted freebies, samples, and rewards from real baby brands and gather them all in one place. Just sign up for our rewards program, and you’re in!

How to Get Baby Freebies in Canada

Product Testing

Some brands run product testing programs that parents can join. After signing up, you’ll receive baby products to try at home in exchange for your honest feedback, usually through a short review, survey, or photo submission. Platforms that offer product testing opportunities include Influenster and PINCHme.

Obtaining Used Baby Gear (Charities & Non-Profits)

Many charities and nonprofit groups, such as the Salvation Army, BabyGoRound, and The Baby Depot, provide free baby gear to families in need. You usually need to apply, share your current situation, or provide ID.

Loyalty Programs

Pampers, Huggies, and many of the other brands we talked about earlier are known for running loyalty programs where you can earn purchase points and redeem them for freebies, coupons, or gifts. All it usually takes is signing up through the company’s website or app.

Online Communities

When it comes to online communities, one easy way to score free baby stuff is by signing up for giveaway programs — Canadian Parent, for example, runs these regularly. Another way is by browsing Facebook buy-sell-swap groups or navigating local marketplaces like Freecycle or Kijiji.

Newsletters

Some baby brands skip the rewards program route and offer freebies through their newsletters instead. That means you don’t just get samples and coupons but also helpful parenting tips straight to your inbox, like how London Drugs, Beech-Nut, and Birch Babe do.

Baby Expos

Baby expos are a fun way for parents to connect with brands face-to-face and leave with a bag full of samples, coupons, and sometimes even full-size products. Popular expos to check out include The Baby Show Toronto, Ottawa Parent & Child Expo, and the Calgary Baby and Tot Show.

Other Methods

Not every baby freebie needs to come from a big campaign or rewards program. Sometimes, it’s the simple, everyday opportunities that get missed in the rubble. Here are a few of those often-overlooked methods:
  • Enter online contests hosted by baby brands. Many of these happen on social media, like Instagram or Facebook, where brands post giveaways for free diapers, formula, or baby gear. Just follow the brand and keep an eye on their posts and stories.
  • Ask your OB, midwife, or pediatrician for free samples. Many clinics usually have product kits they hand out to new parents.
  • Ask at your local grocery store or pharmacy. Some stores actually keep baby samples at customer service or behind the counter, but they don’t always put up signs. So if you’re already there doing groceries or picking up meds, just ask a staff member if they have any baby freebies available (you might get lucky).

Things to Keep in Mind When Looking for Baby Freebies

It’s easy to get caught up in the excitement of baby freebies and free samples. But remember, not every offer is worth it, especially when it means handing over highly sensitive info. So, before clicking “claim,” here are a few things to watch out for:
  • Beware of scams — If something feels off or too good to be true, it probably is. Stick with trusted names like the ones we’ve listed above. If you stumble across a freebie on some random site and the page looks outdated, has poor formatting, or bombards you with pop-ups, that’s already a red flag. Protect your privacy — Use a secondary email just for freebies and sign-ups. It helps keep your main inbox clutter-free and lowers the chance of spam piling up.
  • Double-check eligibility — Some programs only apply to certain regions or income levels, so you may need to check if you qualify before signing up.

Stretch Your Budget With Baby Freebies in Canada

Baby deals and freebies may not cover everything, but they sure help take the sting out of the cost of raising a little one. And that’s probably why some parents turn the hunt for free baby stuff into a fun little hobby.

But for others, it can feel more like digging through cluttered drawers. Too many links, too many steps, and not enough time.

If you’re in that second group, Canadian Parent makes things easier. We round up trusted freebies, samples, and rewards from real baby brands and gather them all in one place. Just sign up for our rewards program, and you’re in!

This post is also available in: Français (French)