Privacy Policy

Effective Date: Jan 8, 2024

This Privacy Policy governs the manner in which canadianparent.ca (“we,” “us,” or “our”) collects, uses, maintains, and discloses personal information collected from users (“you” or “users”) of our website canadianparent.ca (“the Website”). This Privacy Policy applies to the Website and all products and services offered by canadianparent.ca.

Personal Information Collection

We may collect personal information from users in various ways, including but not limited to when users visit our Website, register on the Website, fill out a form, place an order, subscribe to our newsletter, respond to a survey, or interact with other activities, services, features, or resources available on our Website. The personal information we may collect includes, but is not limited to:

• Name
• Email address
• Postal address
• Phone number
• Date of birth
• Gender
• Other information relevant to user preferences or surveys

Purpose of Collection

We collect personal information for the following purposes:

• To personalize user experience: We may use the information to understand how our users as a group use the services and resources provided on our Website.
• To improve our Website: We continually strive to improve our Website offerings based on the feedback and information we receive from you.
• To process transactions: We may use the information users provide when placing an order to fulfill that order. We do not share this information with outside parties except to the extent necessary to provide the service.
• To send periodic emails: We may use the email address provided by users to send them information and updates pertaining to their order, newsletters, promotional offers, or other relevant content. Users may opt-out of receiving future emails by following the unsubscribe instructions provided in each email.

Information Security

We are committed to ensuring that your personal information is secure. We have implemented reasonable physical, electronic, and managerial procedures to safeguard and secure the information we collect online.

Sharing of Personal Information

We do not trade or rent users’ personal information to others. We may share generic aggregated demographic information not linked to any personal identification information regarding visitors and users with our business partners, trusted affiliates, and advertisers for the purposes outlined above. We may sell users’ personal information if the user selects a check box giving us permission to share their information with a third party.

For Residents of Ontario and Quebec: If you reside in Ontario or Quebec, Canada, please be aware that your personal information may be shared with our third-party partners who may send you product samples, contact you about parenting-related promotions, or free insurance programs for your child. This sharing of information is solely for the purpose of providing you with valuable services and opportunities that may be of interest to you.

Remarketing and Advertising

We may engage in remarketing activities using third-party vendors, such as Google, to display our advertisements on websites across the internet. These vendors may use cookies to serve ads based on your past visits to our Website. Users can opt-out of Google’s use of cookies for remarketing purposes by visiting the Ads Preferences Manager.

Compliance with Canadian Privacy Laws

We comply with all applicable Canadian privacy laws and regulations regarding the collection, use, and retention of personal information.

Your Consent

By using our Website, you signify your acceptance of this Privacy Policy. If you do not agree to this Policy, please do not use our Website. Your continued use of the Website following the posting of changes to this Policy will be deemed your acceptance of those changes.

Contacting Us

If you have any questions or concerns about this Privacy Policy, the practices of our Website, or your interactions with our Website, please contact us at [email protected]