About us

About Canadian Parent

Giving Canadian Parents a Voice

Canadian Parent is a national parenting platform built around the experiences, opinions and everyday needs of families across Canada.

Through original parent research, practical resources and an active community of more than 450,000 Canadian parents, we explore the questions, decisions and issues shaping family life in Canada.

Community size as of September 2026.

Our goal is simple: to give Canadian parents a voice and make their collective experiences useful.

Whether we’re asking parents what they think, publishing insights from thousands of responses, creating helpful parenting resources or connecting families with valuable opportunities, Canadian parents are at the centre of what we do.

Our Community

Built Around Canadian Families

Canadian Parent connects with parents across Canada at different stages of family life, from pregnancy and the early years through school-aged children and beyond.

Our community participates in parent polls, research, giveaways, rewards and other Canadian Parent initiatives, giving us an ongoing window into the opinions and experiences of families across the country.

450,000+

Canadian parents in our community

As of September 2026

Canada-Wide

Parent audience

Thousands

of responses to individual parent polls

Our Research

What Canadian Parents Are Saying

Canadian Parent conducts ongoing polls exploring the issues affecting today’s families — from education, technology and child independence to parenting styles, family finances, products and changing attitudes toward raising children.

We turn those responses into original Canadian Parent research, highlighting meaningful findings and trends while making the results accessible to parents, media, educators, brands and organizations.

Individual polls regularly receive thousands of responses, giving us the ability to capture a large cross-section of opinions within the Canadian Parent community.

How Our Research Works

Canadian Parent research is based primarily on voluntary responses from members of our community.

Our polls capture community perspectives and self-reported experiences. Unless specifically stated otherwise, results should not be interpreted as nationally representative probability samples of all Canadian parents.

When publishing research, we provide the number of responses and relevant context so readers can understand where the findings came from.

We believe being transparent about how our research is collected is just as important as the results themselves.

Parenting Resources

Helpful Information for Canadian Families

Beyond research, Canadian Parent publishes practical resources designed around the questions families face throughout parenthood.

Our parenting library covers pregnancy and babies, toddlers, school-aged children, health and wellness, education, behaviour, food and nutrition, family finances and Canada-specific resources and policies.

Canadian Parent Rewards

More for Canadian Families

Canadian Parent Rewards gives our community access to giveaways, free samples, coupons, offers and opportunities to participate in parent polls.

Rewards is an important part of how we engage our community, introduce families to relevant opportunities and give something back to the parents who make Canadian Parent possible.

For Media

Canadian Parent Research Is Made to Be Shared

Journalists, publishers, educators and organizations are welcome to reference findings from Canadian Parent research.

When citing our findings, please credit CanadianParent.ca and link to the original research article whenever possible.

For media inquiries, additional information about a study or questions about Canadian Parent:

For Brands & Organizations

Understand and Reach Canadian Parents

Canadian Parent works with brands, agencies and organizations looking to better understand or connect with Canadian families.

Opportunities include custom parent polls, sponsored research, insight reports, sponsored giveaways, audience campaigns, content partnerships and other family-focused initiatives.

Our Mission

Canadian Parents at the Centre

Parenting is constantly changing. Technology changes. Costs change. Schools change. Products change. Expectations change.

What parents experience — and what they think about those changes — matters.

Canadian Parent exists to listen, learn and share those perspectives while creating useful resources and opportunities for families across the country.

Made for Canadian parents. Powered by Canadian parents.

Contact Canadian Parent

Have a question, story idea, partnership opportunity or media inquiry?

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