We have a brand new giveaway live for our Canadian Parent members! Discover why Canadian parents love the Ergobaby Embrace Newborn Carrier. Learn about comfort, fit, and why it’s perfect for the newborn stage.
Bringing a newborn home is equal parts magical and overwhelming. Between feeding schedules, sleepless nights, and adjusting to life with a baby, many new parents are looking for simple ways to stay close to their newborn while keeping their hands free. That’s where the Ergobaby
Embrace Newborn Carrier has quickly become a favourite among Canadian parents.
Designed specifically for the newborn phase, the Ergobaby Embrace blends the comfort of a wrap with the structure of a carrier — without the complicated tying or bulky feel.
The Ergobaby Embrace is a soft, cozy baby carrier made for newborns and young infants. It’s designed to support babies from 7 to 25 pounds, making it ideal from birth through the first several months of life.
Unlike traditional wraps or structured carriers, the Embrace focuses on:
Ease of use
Comfort for both baby and parent
A snug, womb-like feel newborns love
The carrier supports a natural, ergonomic position for newborns, helping keep baby close and secure without overstimulation. There’s no bulky padding or stiff panels — just soft knit fabric that feels gentle against delicate skin.
Many parents love the idea of babywearing but feel intimidated by long fabric wraps. The Ergobaby Embrace offers the same closeness without the learning curve. Simple clips and adjustable straps make it quick to put on, even when you’re sleep-deprived.
For Canadian parents navigating fall and winter newborn life, the Embrace’s soft fabric works well under jackets or sweaters, making it a practical option for short walks, errands, or soothing a baby indoors.
This carrier folds down small enough to fit into a diaper bag — a huge plus for parents who don’t want to lug around heavy baby gear.
The Ergobaby Embrace isn’t just about baby comfort. Parents benefit from:
Wide, supportive waistbelt
Stretchy shoulder straps that distribute weight evenly
Reduced strain on the back and shoulders during short babywearing sessions
It’s especially popular with parents recovering postpartum who want gentle support without a stiff carrier.
This carrier is an excellent choice for:
New parents in the newborn to 6-month stage
Families living in condos or smaller spaces
Parents who want something simple, cozy, and easy
Anyone new to babywearing
Once babies grow heavier or more active, many families transition to a more structured carrier — but for the newborn stage, the Embrace truly shines.
From a giveaway perspective, the Ergobaby Embrace checks all the boxes:
High perceived value
Trusted, well-known brand
Gender-neutral and feeding-neutral
Useful for almost every new parent
Easy to ship compared to bulky baby gear
It’s the known-but-not-owned item many parents want but don’t always buy themselves — making it an ideal prize.
The newborn phase is short, intense, and incredibly special. The Ergobaby Embrace Newborn Carrier helps parents stay close to their baby while making everyday life just a little easier. For Canadian families looking for comfort, simplicity, and connection, it’s easy to see why this carrier is so popular.