Free General Mills Movie Offer
For a limited time, stock up on participating General Mills products and you could score a FREE general or child’s admission ticket to Cineplex.
This offer ends on January 31, 2027.
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Get a Free Cineplex Movie Ticket with Select General Mills Products
Looking for an easy way to save on a family movie outing? This new General Mills offer gives Canadian families a chance to get a free Cineplex movie ticket when they purchase select General Mills products.
It’s a great perk for Canadian Parent members because the qualifying products include familiar family favourites like Cheerios, Lucky Charms, Cinnamon Toast Crunch, Nature Valley, Fruit by the Foot and Old El Paso.
How the Offer Works
Getting your free movie ticket is simple:
1. Buy qualifying products.
Purchase either:
* Any 2 participating General Mills cereal products
* Any 2 participating Old El Paso products
* Any 3 participating Nature Valley or Fruit by the Foot products
The products must be purchased together in one transaction on a single receipt.
2. Save your receipt.
Take a clear photo of your receipt showing the store, purchase date and qualifying products.
3. Upload your receipt.
Visit GeneralMillsMovieOffers.ca and submit your receipt along with the required registration information.
4. Receive your movie code.
Once your receipt has been reviewed and approved, you’ll receive an email with a Movie Offer Code. Allow up to 72 hours for processing. (General Mills Movie Offers)
5. Enjoy your movie!
Use your code online at Cineplex or through the Cineplex app to receive one free regular General Admission or Child Admission ticket. The code can be used for eligible showtimes through February 28, 2027. (General Mills Movie Offers)
A Few Things to Know
The offer runs from October 5, 2026 through January 31, 2027, or while supplies last. There are 30,000 Movie Offer Codes available, and only one code can be issued per validated receipt. (General Mills Movie Offers)
The free ticket can also be applied toward certain premium formats, such as IMAX or UltraAVX, by paying the applicable surcharge. Some restrictions apply, including no Midnight showings and no Event Cinema performances. (General Mills Movie Offers)
Why We Love This Offer
If you’re already picking up cereal, snacks or taco-night essentials, this is a simple way to turn a regular grocery shop into a family movie night. There’s no separate product to buy just for the promotion — simply purchase qualifying favourites, save your receipt and submit it.
Tip: Don’t wait too long to submit your receipt. The promotion is limited to the first 30,000 validated receipts, so codes are available while supplies last.